For this winter, the iconic floral prints of the Parisian company founded in 1958 are beautifully reinterpreted, giving a refreshing modernity to the brand. Without denying its stylistic DNA whatsoever, on the contrary, here and there, a boiling creativity was renewing the in-house heritage know-how of prints.

Christine Phung’s style for Leonard is asserting itself:  the house will definitely owe her the opening up of its iconic floral prints to more abstract and graphic design more a welcomed modernized design that she had already hinted at in her previous collection for the brand.  The textile surface explores the form of sinuous and stylized lines. Sometimes bold, the lines continue to stretch and aim at geometric abstraction. Horizontality and verticality renew the vegetal imaginary of the house and is infatuated with an organic geometry. The mineral universe of the marble quarries and its colored striated rocks of the last collection is now softened. The abundance of colors and prints explores all that is marbled, tinted, pleated and sculpted for an inlay effect giving way to a pointillist style punctuated by white for an ethereal and sportswear attitude. The silhouette gains in lightness and fluidity – and in what is presented as the sesame:  a younger style fitted to millennials. The sophisticated simplicity that shone through the lurex metallic yarns in the fabrics prefers matt effects. Silk, the house’s most important material, is magnified by the house’s know-how in traditionally made prints. All in all, we attended a successful revival of the art of Léonard prints by a designer that The Daily Couture has been following since her first eponymous fashion show in 2013. Then, she had just won the Andam Fashion Award in the “Premières Collections” category.


Depuis 2011, à la demande, the Daily Couture organise des immersions dans les Ateliers Haute Couture à Paris travaillant pour les plus grandes maisons de mode. 
Envoyez-nous votre demande : info@thedailycouture.com 

En savoir plus, c'est par ici : Visites Ateliers Haute Couture à Paris | Immersions Mode 

Ils nous font confiance : ref clients

Leave a Reply

Your email address will not be published. Required fields are marked *